Job Opportunity

Brand Marketing Manager - Cloud Nine Glamping Adventures

ROLE

Set within beautiful, English countryside, Cloud Nine offers the fun and magic of a festival with the best bits of the UK’s most-loved holiday parks.

We believe in putting family front and centre of every decision we make, to ensure every one of our guests has an unforgettable holiday.

Launched in 2020, we have big growth plans.

We are looking for an experience Brand Marketing Manager to join us and lead our brand and marketing campaigns.

You will have demonstrable experience and success working within the travel industry. If you have experience within the family market, that will be particularly advantageous – we’d really love to hear from you!

Trying things and taking risks is a big thing for us. We’re not your standard family holiday brand, and we don’t want our marketing to be standard either.

Initially this will be a remote role, with 2 days per week in our Covent Garden (London) office once the UK opens up again.

YOUR TEAM

You’ll be reporting into our Brand & Marketing Director with a strong day-to-day working relationship with Cloud Nine’s General and Assistant Managers.

As we’re building a new business, you’ll also be getting plenty of face time with our CEO and senior management team – so, we’re looking for someone who is confident and comfortable working with all levels of the business.

You’ll be a member of Vision Nine (Cloud Nine’s parent company) central marketing team. We’re a small, agile team, who work across all of Vision Nine’s brands, festivals and events.

You will be the marketing lead for Cloud Nine. You’ll be responsible for leading and implementing the remainder of our 2021 campaign to exceed our Summer 2021 occupancy goals and launching bookings for 2022 as well as new campsites.

In parallel, you’ll be developing and refining our brand marketing activities, with support from an external brand consultant.

WHAT YOU'LL BE DOING?

You’ll be leading and implementing marketing campaigns across the full marketing mix.

You’ll be Cloud Nine’s brand guardian. You’ll work to ensure our team understand (and are using) our brand guidelines and tone-of-voice.

You’ll lead on building the Cloud Nine brand with support from an external brand consultant and the wider marketing team. These include, but are not limited too – refining our ethos, tone of voice, brand influencer/ambassador recruitment, content campaigns, surprise and delight, guest comms.

You’ll manage our external agencies and consultants (PR, content, digital).

You’ll develop and lead our social strategy with support from our Senior Marketing Executive.

You’ll work with other teams to look for commercial opportunities and remove barriers to sale.

WHO ARE WE LOOKING FOR?

You’ll have demonstrable experience and success from a previous, equivalent role within the travel sector.

You are a team player with excellent communication skills. You are a dab hand at project management, line management etc. and know how to keep a project on track.

You will have the ability to prioritise your own workload and show initiative.

Experience of martech such Mailchimp, Google Analytics, Later, Asana would be helpful.

You know how to use the usual suspects – Microsoft Office Word, Excel, PowerPoint, Outlook. If you know how to use Microsoft Teams that is even better, but if not, we’ll help you get up to speed.

You’re happy to travel and work at our camps as required during July and August.

 

WHY WORK FOR US?

You’ll be joining a close-knit, collaborative team with big growth goals.

Cloud Nine is built for families and so is our team. We support remote and flexible working.

WHAT'S THE HIRING PROCESS?

Initial phone calls to establish marketing background

First stage interview

Second stage interview

Final stage – meet with Cloud Nine’s CEO

HOW TO APPLY

Please send your CV & short cover letter to suze.bayliss@visionninegroup.com

Closing date: 9am Monday 15th March