AWAL x BBC Music Introducing Live

Client Case Study Watch
MISSION

Create a multi-functional space at this year’s BBC Music Introducing Live. It was imperative that the room had two defined spaces, one for a series of talks and the other a bar area to host guests.   

SOLUTION

We created a unique space for AWAL, the first area designed for hosting guests, complete with branded AWAL bar and finished off with two 3 metre hero branding walls. Dividing the room in this way created a striking visual as well as providing a functional space for guests throughout the day. The second room served as a space for talks and panels during the day, with a quick turnaround the space was a fully functioning performance space ready for a series of intimate performances.  

IMPACT

2,500 + guests throughout the weekend  

18 panels, performances & DJ sets  

3,000 free drinks